I got invited to give a presentation at AEE Solar’s 11th Annual Solar Dealer Conference in San Diego this January. This is our slide deck we put together detailing the systems we build for our solar clients to generate them daily solar leads.

There are a lot of ways to generate solar leads, but none more rapid and effective as Facebook Ads.

What other channel has that many users on its platform at any given time. I won’t sugar coat it, we are addicted to social feeds.

We are spending A LOT of time on Facebook and Instagram…

American adults spend more than 11 hours per day watching, reading, listening to or simply interacting with media, according to a new study by market-research group Nielsen. That’s up from nine hours, 32 minutes just four years ago.

Not surprisingly…a big portion of the homeowner demographic are on FB and Instagram…

82% of boomers who use the internet have at least one social media account, and they have an average of 4.6 social media accounts, with Facebook and LinkedIn as the leading platforms.

So it should be quite obvious, that utilizing these global channels with a built in advertising system for both the large and small business.

This deck goes over how we begin driving our clients leads with Facebook as we work on supplementing our organic traffic.


Video Going Over the Presentation

Would love your feedback!

– Doug